Business to Business is designed as a B2B, it is a term that describes only commerce transactions between businesses and not consumers. An example would be a transaction between a manufacturer and a wholesaler or a retailer and wholesaler. There are two other contrasting terms, B2G (Business to Government) and B2C (Business to Consumer). If a comparison between the B2B and B2C the actual volume of sales is much higher in the Business to Business, the main reason for this is commercial transactions in a typical supply chain tend to involve raw materials or components and subsystems of a transaction, a consumer item (the end). An example would be a car … commercial transactions involving the sale of each party to the transaction, the final product (a single transaction, the car itself).

ʖB The term was first coined to describe the electronic communication between companies or companies to distinguish it from the consumer communication. This was eventually arrested and marketing and is now used worldwide to describe services and products used by businesses.

But even though most marketing and sales people working in the Business to Business magazines and many professional institutions focus much more on the Business to Consumer side.

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